The movie is awesome, but it gets me down thinking about how many shitty toy “but with grown-up humour” movies we’re going to get after this, just because now every studio in the world is going to join the bandwagon.
Barbie was meant to be their flagship to usher in the flood. “We’ll start off with a bang to get people thinking that the rest of our toy movie offshoots will be worth watching,” is what I take away from it.
Sure, but the first Lego movie came out, what, almost 10 years ago? And Lego isn’t owned by Mattel, so it isn’t an exact comparison. Regardless, I feel like Mattel’s approach to shoveling advertisements in the form of movies is going to be far more over the top and exhausting than Lego’s, but who knows, maybe it’ll be pretty tame in the long run and the bulk of their movies will be canceled.
The movie is awesome, but it gets me down thinking about how many shitty toy “but with grown-up humour” movies we’re going to get after this, just because now every studio in the world is going to join the bandwagon.
Mattel already has over 40 movies in the docket: https://comicbook.com/movies/news/mattel-toy-movies-in-development-barbie-hot-wheels/
Barbie was meant to be their flagship to usher in the flood. “We’ll start off with a bang to get people thinking that the rest of our toy movie offshoots will be worth watching,” is what I take away from it.
Off-topic, but that site should be embarrassed to state that Tom Hanks voiced Buzz Lightyear.
Is this real life?
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This has been in the making since the Lego Movie, Barbie isn’t the first toy movie to become popular
Sure, but the first Lego movie came out, what, almost 10 years ago? And Lego isn’t owned by Mattel, so it isn’t an exact comparison. Regardless, I feel like Mattel’s approach to shoveling advertisements in the form of movies is going to be far more over the top and exhausting than Lego’s, but who knows, maybe it’ll be pretty tame in the long run and the bulk of their movies will be canceled.
They did a long time ago. I found this to be pretty tame