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Pantone 448 C is a colour in the Pantone colour system. Described as a drab dark brown and informally dubbed the “ugliest colour in the world”, it was selected in 2012 as the colour for plain tobacco and cigarette packaging in Australia, after market researchers determined that it was the least attractive colour.

  • Buffaloaf@lemmy.worldEnglish
    38·
    1 year ago

    Looks like my university’s primary color

    Edit: holy shit it is close. I looked up the RGB values, Pantone 448c is (74, 65, 42) and my university’s color is (73, 47, 36)